At Bitcasa, our belief is that “the cloud” isn’t just a single app or service, and it certainly shouldn’t be hard for people to use. Just as devices have moved (transparently to the end user) from spinning hard disks to SSD technology, we believe next-generation devices will move to have cloud technology seamlessly built-in.
For end-user consumers, this has some very important implications. Imagine buying a computer or phone that has 1TB of space built-in. Some of this space is local on the device, and the rest is in the cloud. And all of this is managed by the device, seamlessly and easily. This means as a user’s hard drive fills up with pictures, videos, music, etc., the device is moving old or unused data securely to the cloud, without the user having to do anything manually. This is all happening magically behind the scenes.
There is another powerful benefit here. The user doesn’t need to sign up for yet another account or service. Instead, the method they already use to log in to their device (i.e. email address and password, phone number and passcode, etc.) will be the same they use to access their cloud storage on all their devices. Single sign on is a beautiful thing. All the advanced cloud storage settings are managed natively through the device’s settings / preferences.
This is the future of the cloud for end user consumers. Bitcasa is excited to power this technology via our Turn-key Drive offering and CloudFS APIs. These are full-featured apps, APIs, and SDKs that allow our partners to natively offer branded cloud solutions to their end users.